Social.

Facebook’s Data with Webtrends’ Smarts

There are 600 million users of Facebook worldwide. The last time we checked, half of America is on Facebook, 250 million users access the social network on a mobile device, and Hollywood made a movie about it. The discussion has shifted from “should we?” to “How do we do this right?” And that’s where Webtrends comes in.

4 Clicks to Deeper Facebook Insights

Webtrends Analytics pulls data from your Facebook pages and apps using Facebook API. Additional conversion data is available with the Webtrends tag. Within a couple of clicks and less than 30 seconds, you start seeing ideas about what’s working and what’s not.

Our beautifully useful dashboards surface the most important information. You’ll quickly note the cause-and-effect of new campaigns, create alerts, and track likes, shares, comments, new fans and nearly everything else on the Social Graph.

  • Comments
  • Photos
  • New Fans
  • Likes (and their sources)
  • Wall Posts
  • In-Stream views
  • Fan demographics
  • Shares (Apps only)

Amazing Facebook Analytics Features

Webtrends Facebook Analytics provides deep reporting and analysis of your Facebook properties.

Compare Facebook Efforts: If you have multiple brands or efforts on Facebook, you can quickly compare the two.

Correlations: Correlate any number of dimensions or measures.

Trended Facebook Data: Get the full history of your Facebook presence.

Create Custom Reports: Dive deeper to surface new ideas about what’s working.

Filter with Profiles: Set up custom profiles based on sources, platform, types of interactions, or account roll-ups.

Data as Navigation: Just click any piece of data to learn more about it.

Toggle Every Data Table: Switch any table between bar charts for scale, line charts for trends, and heat maps for finding outliers.

Amazing Facebook Analytics Features

Next Steps

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